Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond
02/07
- ISBN13: 9781416595243
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture — full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world’s emerging markets. New material includes:• The latest trends in online retail — what retailers are doing right and what they’re doing wrong — and how nearly every Internet retailer from… More >>
